Fruit teas are made from the infusions/decoction of dried fruits/fruit extracts and other essential flavors & herbs/elements, sometimes fruit teas are infused with the ancient camellia synesis tea leaves as well and are caffeine free. Fruit teas are mostly just fruit concentrate without the original tea leaves but are called as teas for convenience due to the way it is consumed. Fruit teas aid in providing health benefits due to various botanical elements present in it like: fruits, nuts, herbs and other beneficial properties. Various type of fruit teas are: cherry, apple, blackcurrant, orange, strawberry, raspberry, blueberry and many more.
Fruit Tea Market: Key Players
The research study includes profiles of leading companies operating in the global fruit tea market. Key players profiled in the report include: Harney & Sons Fine Teas, R. Twining and Company Limited, Tata Consumer Products, Hain Celestial, Unilever, The Bigelow Tea Company, Dilmah Ceylon Tea Company PLC, Tetley, TIESTA TEA, The Stash Tea Co. and Bettys & Taylors of Harrogate Ltd.
Drivers for the Global Fruit Tea Market:
Rising shift of people from ancient tea towards fruit-infused teas due to their many health benefits, customizable options in tea gift sets instead of other gifts due to the growing importance of a healthy lifestyle and interests of people towards fruit flavored tea due to the low caffeine amounts that is beneficial for the health-conscious people. Hence these factors are the major drivers and are owing to increase the disposable income and growth of the market.
Opportunities for the Global Fruit Tea Market:
Moreover, increasing influence of the E-market & online shopping where the teas are becoming popular, rising consumption of decaffeinated beverages/fruit teas and increasing number of wellness/fitness enthusiasts & millennials that search for new variations of fruit teas flavors. Hence these factors are going to provide future opportunities for the fruit tea market.
Restrains for the Global Fruit Tea Market:
However, high cost of specialty fruit teas, high expenditure on raw materials and the rising threat of alternates used during the preparation of the fruit tea extracts. Hence these factors can majorly hamper the growth of the fruit tea market.
Region Wise, Global Fruit Tea Market Analysis:
Asia Pacific held major share in the market due to investment in new technology, shift in the fondness of consumers towards natural healthy fruit-flavored teas from calorific sweet drinks, consumers have been exploring fruit-infused teas and growing popularity of ready to drink and iced fruit-infused beverages. Besides North America and Europe held a large share in the market.
Global Fruit Tea Market: Product analysis
Global Fruit Tea Market: Application analysis
- Convenience Stores
Global Fruit Tea Market: Region analysis
- North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia Pacific
- Latin America
- Rest of L.A.
- Middle East and Africa
- South Africa
- Rest of Middle East
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